NVG/ PROJECTS

Yamaha

Technology products - Mobility experiences

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About the Client

MOTODYNAMIKI A.E.E. is the official and exclusive representative of YAMAHA MOTOR Co. Ltd. in Greece, Romania, and Bulgaria. With over 50 years of presence in Greece and top-tier technology products, Yamaha offers unique mobility experiences to tens of thousands of riders, delivering the ultimate feeling of excitement and satisfaction. Staying true to its motto, the Japanese word “Kando,” which expresses the deep emotion and enthusiasm felt when experiencing something extraordinary, Yamaha continues to innovate and inspire. As part of this commitment, Yamaha supports: the RIDING SCHOOL (32 km Athens-Lamia National Road), which offers driving training programs for children and youth aged 5-18 and the ARP Racing Academy (28 km Athens-Lamia National Road, Afidnes bypass), which trains riders of all ages and skill levels.

OUR ROLE

We had the pleasure of handling the adaptation, printing, and installation of branding for Yamaha Junior Academy and Yamaha Racing at the two tracks where the RIDING SCHOOL and ARP Racing Academy operate, with Yamaha as the official sponsor.

OUR GOAL

The creation and installation of Yamaha branding at the RIDING SCHOOL and ARP Racing Academy, aiming to enhance brand recognition and enrich the participant experience

Yamaha proudly supports the two academies: the RIDING SCHOOL and the ARP Racing Academy.

For the two tracks, we printed and installed posters, banners, and flags featuring the Yamaha logo around the race area perimeter and entrance. We also wrapped the hay bales - used as protective barriers on the track - with Yamaha - branded covers.

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