PROGAIA LTD is a Greek company based in Athens specializing in the trade of biodegradable lubricants for the shipping and industrial sectors, as well as specialty lubricants and chemical products. OUR ROLELogo & brand mark design, Corporate identity, Identity applications, Exterior and interior building signage.
OUR GOALOur goal was to create a logo and corporate identity that clearly reflect Progaia Ltd’s values and mission, while also highlighting the environmental certifications of its products. Since this brand operates in an industry where responsibility and sustainability are fundamental values, we aimed for the logo to convey a sense of purity, dynamism, and respect for the natural world.
The corporate identity we developed includes a mark that incorporates natural and ecological elements, blending modern aesthetics with traditional sustainability values.
Through the careful selection of colors, fonts, and graphic elements, we aimed to create a unified, easily recognizable, and dynamic visual system that effectively communicates Progaia’s message to its clients. At the same time, we developed identity applications that ensure consistency and a strong brand presence at every point of contact with the audience.
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